Connecting with architects should be simple. I'm a veteran architect (28+ years) who's been helping architectural product reps get even better at it for 11 years. So we're all working toward a stronger industry. Get the weekly insights by signing up here.
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I've been working hard on a few too many things this past week, which means my overtaxed, architect brain didn't get this week's newsletter wrapped up in time to share with you today. But I promise to have it ready next Monday. So, instead of sharing tips with you this week, I was hoping you could help me. I promise it'll be easy, and [almost] painless. Would you take 2 minutes to answer 6 short questions?Your answers will help me write about what helps you most. If so, here's the link. I'd love to hear from you. Cheers to building more than just buildings, and see you next week, Neil Sutton ======= P.S. Do you really want inside an architect's head? When you’re ready, there are 3 ways you can start working with me:
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Monday Morning Building Product Advisor
Connecting with architects should be simple. I'm a veteran architect (28+ years) who's been helping architectural product reps get even better at it for 11 years. So we're all working toward a stronger industry. Get the weekly insights by signing up here.
The Monday Morning Building Product AdvisorIssue #119 My oldest daughter, Rebecca, used to hand me her video game controller when things got too hard. I didn’t take over or play the whole game for her. I just helped her get past the part where she was stuck, so she could return to the part she enjoyed. She stayed beside me, watched what I was doing, and helped make decisions. We worked through it together. Once we got past the tough spot, she took the controller back and kept playing. My...
The Monday Tuesday Morning Building Product AdvisorIssue #118 [We're a day late due to the holiday weekend here in the U.S. I hope you had a safe one! Anyway, on with today's newsletter...] Something shifted near the end of a meeting a few months back. The rep was really attentive and knowledgeable. They showed me a great product and patiently answered most of my questions. I was beginning to see how it could be useful for an upcoming project. Then, almost as an afterthought, they mentioned,...
The Monday Morning Building Product AdvisorIssue #117 Do you know the most “dangerous” moment between an architect and a sales rep? Yes, that’s very impressive… May I continue? It’s not during the first cold call, the first handshake, or even when the project goes out to bid. It happens while you’re still talking about product features and performance numbers. Somewhere in the middle of that, up inside my architect-shaped melon, I’m thinking about something very different from what you might...