“The main reason I like working with Neil is the fact he’s an architect and understands our target audience…”
Joselyne Walter, Director – Brand Marketing, Masonite Architectural
I had two main concerns about hiring a copywriter. The first concern was the copywriter wouldn’t be familiar with our product line or industry. The second was the voice and writing style may not be appropriate for our target audience.
Neil is a top-of-the-line copywriter. He’s smart enough to understand a wide range of products. He has the ability to take this understanding and translate it into a clever and interesting post for our blog. Neil is a consummate professional and researches any topics he’s unsure about.
Working with Neil is also refreshing from a project management standpoint. He gives us realistic deliverable dates and always meets them. If there are any delays, he communicates them with time to spare.
The main reason I like working with Neil is the fact he’s an architect and understands our target audience…
He also sets realistic expectations. He’s willing to put in the effort of thoroughly understanding a topic before writing about it. And he offers flexibility when it comes to the type of work, meeting times, and request for projects.
I absolutely recommend Neil because of:
- His experience as an architect (he IS our target audience and knows how to write for an architect).
- His extensive product research before embarking on writing.
- His transparency and flexibility when putting a proposal and project plan together.
I thoroughly enjoy working with Neil and I look forward to a long-term business partnership.